Market trends: sustainability as business opportunity in FMCG

Transition to the future net-positive economy is presenting companies with unprecedented market challenges and risks that call for a new approach to achieving business success.

Markets are changing with more consumers demanding sustainable products and services and favouring brands that help to reduce their impact on the environment.

The market trend for sustainability is expected to grow over the next decade and, as trends emerge, market share is up for grabs. Organisations that successfully pivot their value proposition to align with the future market will outperform their peers.

Download Market trends: sustainability as business opportunity in FMCG

Read the latest discussion paper in our Transition Risk Series, which considers sector-specific opportunities for the FMCG sector. The paper offers insights and practical steps for FMCG companies to get ahead of the sustainability curve, today, to become the sector leaders of tomorrow.